Genesee Joe Local Legend, Program Director, Omnipotent Rock Dictator.. There's a lot of titles for him... On the air for over 28 years!
As the PD of The Drive, Joe has brought a reinvigorated and passionate interest from local radio listeners. People who had written off terrestrial radio have come back in droves. Joe has a theory that to progress you must slightly regress. Listen to the listeners, realize that peoples attitudes change with time and that knowing the local radio scene and it's listeners is how to make a winning radio station.
Can the corporate BS and put forth a real radio station that dares to be different. Keep the cookie cutter in the kitchen, This guy is a radio Jedi. Fell the force.